ME TOO.

it’s a noisy world out there.

One influencer says to do it their way to get to 6-figure months. Another says their 3 step plan will help you launch your next course and make 10k in just a few weeks.

And that’s great!

But instead of finding financial freedom, I found myself struggling to pay for childcare and putting food on the table.

I was trying to figure out what I was doing wrong, and planning out my next BIG thing. The offer that was going to change everything for us. The course that was going to help me “make it” in this digital business world.

I was *this* close to buying yet another course to help me get there. I almost stopped taking clients so I could focus on building my course. Then my husband made a casual comment that shifted EVERYTHING.

DON'T PUT ALL YOUR EGGS IN ONE BASKET.

I learned the secret to a successful business. A secret, that isn’t really a secret.

I needed to diversify. And you do too.

Instead of just focusing on one offer, or even one product, we need to create multiple sources of revenue. We need to become income machines.

To become a BUSINESS.

To put ALL your skills to work. Strategically. To have a plan.

To put food in bellies and money in the bank. Consistently.

ARE YOU READY TO ESCAPE THE CYCLE OF FEAST AND FAMINE?

The Stable Income Strategy can help you get off the financial roller coaster that is often part of running a digital business. A plan to empower you in pursuit of freedom.

HOW IS THIS DIFFERENT THAN THOSE “OTHER” MAGIC BULLET COURSES?

This isn’t just a course, it’s an action plan.

An action plan with built-in accountability.

I’m a professor. I’ve seen students struggle in and out of the classroom. This course is designed in an unique format and in three parts to help you get the most out of this course.

INFORMATION

ACTION

ACCOUNTABILITY

You’ll learn about the topic, be given specific action steps so you can DO and not just learn. We’re talking about passive income, not passive learning in this course! Each lesson is designed to give you the information you need so you can start implementing. You’ll also have accountability through a private community to help you take action and get the support you need!

MODULE 1 :: STABLE INCOME

For most, a stable income and a "real" job go hand in hand. As an entrepreneur, you've probably experienced the rollercoaster that is our monthly income. Feast, or famine. There doesn't seem to be an inbetween. Some months are GREAT and others.... well, we're going to make a plan to fix that! This module is all about using your business as an asset within your life.

Lessons you'll learn in this module:

Discover how to diversify income streams, finding balance and financial stability.
You’ll understand what your audience needs and how to serve them through your business. This helps you to know what new content to create and how to drive sales towards it.
You’ll know exactly how much money you need to make each month to 1) get by, 2) grow, and 3) meet your goals.

MODULE 2 :: YOUR SLICE OF THE PIE

Are you offering just ONE way for people to buy something from you? What if one month you didn't make any sales? Or two months? A whole quarter? A WHOLE year? I don't know about you, but my business would fail. And it has before. I don't ever want to be in that situation again, which is why I diversified my income streams, and why you should too. This module will show you how!

Lessons you'll learn in this module:

You’ll know exactly how much each slice of pie is worth, which will help you understand where to focus.
You’ll have a strategic path for your audience to follow through your content and towards sales.
Leave behind the overwhelm by creating offers in a logical order with the accountability and support you need to meet your goals.

MODULE 3 :: PROFIT PATHS

This module is where we start turning ideas into actions. By this point, we’ll have talked about different ways to make money, now we’ll be looking at how those different ways can help you to diversify your offerings, which will help you create a stable income. This is my favorite module, and I’m sure it will be yours too! Be sure to get feedback and accountability in our private community.

Lessons you'll learn in this module:

You’ll choose the platform and delivery system that works best for you, your business, your goals, AND your customer. Go from option overwhelm to platform clarity.
Your strategy is only as good as the system behind it. We’ll design a system for keeping track of all the moving parts so you can make quick changes, adapt your tactics, and watch the sales roll in.
We’ll get your offers *sprinkled* in throughout your site and customer journey.

MODULE 4 :: SCALE FOR SUCCESS

Just as we want to diversify income, we also want to diversify our lead generation. Some from Facebook, a few from Instagram, a handful from Twitter or Pinterest, a couple referrals, and some from guest features on blogs or podcasts. This way, your always gaining leads without the fear that one stream will dry up.

Lessons you'll learn in this module:

You’ve got your active and passive income offers ready to go, but don’t have a marketing strategy. Never fear, your simple marketing plan is here!
Here is where extra accountability comes into play. You’ll set a schedule with yourself to implement, check in, and revise your plan as needed.

CREATE YOUR STABLE INCOME.

Learn how to diversify your income through multiple revenue streams. One actionable step at a time.

TAKE THE FIRST STEP

Cart opens October 31

This course is taught live and will start on November 15th! (If you're a little late, that's okay!) Be sure to set aside some time to watch the videos and start putting your stable income plan into place. The course itself offers specific steps, it’s up to you to take those steps and build multiple revenue streams. We’re here to hold you accountable and help you to brainstorm your offers!

HEY FRIEND!

I’m Lydia, and I’m right here with you. In the trenches of this business thing. I’m not a mighty Instagram influencer, or a 6-figure a month business coach. My Facebook business page is a bit delinquent, and I think I have a Twitter account? But I’ve designed a business that allows me to sell products and serve my clients.

I’m in the trenches, but I’m NOT on the financial roller coaster anymore. I’ve broken the cycle of feast or famine. And I want to help you do so too! We can do this, together.

I *am* a full-time professor, digital designer, and website developer. I love developing brands and building businesses. I love my toddlers, dogs, husband, and chacos. And I love my business. You can too.